What is hybrid publishing?

woman thinking about what hybrid publishing is

If you’re an author, chances are you must have heard the buzz phrase hybrid publishing. And while this concept is becoming increasingly popular, there seems to be a lot of misconception about what it means. In this article, we will summarise what hybrid publishing is and explain how it differs from traditional publishing and self-publishing.

Publishing options

These days you have three publishing options:

1) Traditional publishing

You either hire an agent or go directly to the publisher. If you find a publisher which likes your manuscript they may offer you a contract. If you agree to their terms, then they will undertake editing, design, print, distribution, and some marketing. Most unknown/debut authors struggle to secure traditional publishing contracts, it can be a difficult route to take.

2) Self-publishing

As an indie author, you will have to either undertake all the work yourself or pay experts to do the work for you. If you decide to self-publish, be aware that it can be extremely time-consuming to manage everything on your own. Some self-published authors spend more time trying to market their first book, and never seem to have time to complete additional books. However, if you opt to self-publish we can offer you a range of solutions for self-published authors.

3) Hybrid publishing

The third and increasingly popular publishing method is hybrid publishing. In exchange for a small financial investment towards the publishing costs. We (the publisher) develop, edit, design, print, distribute, and continuously promote and publicise your book. We put our heart and soul into making your book a success, and we offer up to 50% of the net proceeds. A much higher royalty rate than traditional publishing.

 

Hybrid publishing

 

How does hybrid publishing differ to traditional publishing?

Whilst a traditional publishing company doesn’t seek a financial contribution from the author, they are extremely selective in which books they accept as it is a high-risk strategy for them to invest vast amounts of money into a book by an unknown author. Thus, it can be extremely difficult for a first-time author to get published by a traditional company.

Many famous books were initially rejected by publishers, including:

  • Gone with the Wind by Margaret Mitchell – rejected 38 times
  • Harry Potter and the Philosophers Stone by J.K Rowling – rejected 12 times
  • Ann of Green Gables by L.M. Montgomery – rejected 5 times

Our review team would not have rejected these books!

We are passionate about supporting and nurturing our authors, we will give unknown/debut authors and established authors the opportunity to shine.

Is hybrid publishing vanity publishing?

No!!!!

A vanity publisher only produces the book, they do not undertake marketing like we do. They will take your money, print a book, and then stop.

We want your book to be a success, so our marvelous marketing strategies are:

    • Personalised
    • Smart
    • Effective
    • Innovative
    • Long-term